EBB Athletics | Activewear Store
Ease in every effort.
- Ecommerce
- Fitness
ebbathletics.com
Overview
Shopify store for EBB Athletics, a Canadian activewear label, which launched on 27 September 2026. I took the brand's own launch theme and polished it for launch day: a filmed homepage hero, a New Arrivals rail, a philosophy band, category tiles and a Performance and Recovery pair, plus the free launch-gift rules in the bag.
What the site does
- Filmed homepage hero, cut separately for desktop and phone
- New Arrivals rail showing how many colours each piece comes in
- Philosophy band, shop-by-category tiles and a Performance / Recovery pair on the homepage
- Free launch gift: one hat per order, added only alongside a paid item
- Launch emails to the waitlist through Klaviyo